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Physicians and surgeons have hospital rounds and outside calls to make, classes to teach, and meetings to attend. De- spite all these activities, there are splendid times to call on them. These are between 9 and 12 in the morning and 1 and 4 in the afternoon. A good time to call on those in the sub- urbs is between 7 and 9 in the evening. These hours also hold true for osteopathic physicians, physiotherapists, chiropodists, and chiropractors. 72 TIME AND WAY TO CALL ON PROSPECTS Most dentists get to their offices rather early. As the usual thing they have no appointments until about 9:30. The best time to call on them is between 8:30 and 9:30 in the morn- ing. By calling on a dentist before he begins his appoint- ments, you will find him disposed to listen to your sales approach and, in all probability, the results of the call will be favorable. The scientific time to call on lawyers is any time between 11 a.m. and 2 p.m., or later in the afternoon between 4 and 5. Other hours they are busy attending court or engaging in office work. Stock brokers, bankers, investment bankers, bond salesmen and other people engaged in the securities business can be called on to advantage before the Stock Exchange opens, which is 10 o'clock in the morning, or after the Exchange closes, which is 3 o'clock in the afternoon. Contractors, builders, and all people employed in the construction business can be called on before 9 o'clock in the morning, at noon time, or around 5 o'clock in the after- noon. A great deal of the time these prospects are not in their offices; however, if you want to approach them, the hours mentioned are the best. It is not wise to call professors or school teachers during school hours. These people go home after the school day. The most practical time to call on them is during that "let- down" period between 6 and 7 in the evening. Certified public accountants may be contacted almost any time during the day. It is not good practice to call on them any time between January 15 and March 15. This is their busy season. They are making up income tax returns and finishing the accounting work for the previous year. As one told me, they are compelled to work day and night in March in order to eat in August. Druggists and grocers usually have a slack period from 1 TIME AND WAY TO CALL ON PROSPECTS 73 to 3 in the afternoon. This affords you an opportunity to give them your story. Insurance brokers and agents are in their offices from 9 to 10 o'clock, also at noontime, and again at 4:30 in the after- noon. During these hours they are approachable. |
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